This is a swatch of the Rimmel London Lasting Finish Intense wear lipstick in the shade #42 Just So. It is a lovely creamy pink. It reminds me of a bubblegum color but a little bit deeper. I like the color, I get kind of iffy when wearing pink, because I just do not like the way some pinks look on me…I don’t know if it is because of my skin tone or what, but I have to be careful when using certain shades of pink or the do not look right. This I found to be pretty nice on me. I also like the formula it feels nice on the lips. At frist I thught it had an interesting taste - not bad, but just no expected. However as I have used this and other lipsticks in this line I have found I do not sense the taste anymore - it could just be Im used to it!